woman using credit card to make a mobile purchase Source: Shutterstock.

Over the past few years, credit unions and credit card companies alike have spent a lot of time and money trying to figure out what makes millennials tick and what their preferences are in terms of credit cards. As the largest working class in today's age, millennials have been an important demographic that credit unions need to win over – and a key demographic that represents a growth pocket for card issuers.

Complete your profile to continue reading and get FREE access to CUTimes.com, part of your ALM digital membership.

  • Critical CUTimes.com information including comprehensive product and service provider listings via the Marketplace Directory, CU Careers, resources from industry leaders, webcasts, and breaking news, analysis and more with our informative Newsletters.
  • Exclusive discounts on ALM and CU Times events.
  • Access to other award-winning ALM websites including Law.com and GlobeSt.com.
NOT FOR REPRINT

© 2024 ALM Global, LLC, All Rights Reserved. Request academic re-use from www.copyright.com. All other uses, submit a request to [email protected]. For more information visit Asset & Logo Licensing.