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Conquering the Next Banking Tsunami: An Early Warning System Against CX Disasters

Implement a plan that equips you to anticipate change and get ahead of it, as well as prove your ongoing value to your members.

By Rhonda Sheets | February 14, 2022 at 10:00 AM
Businesswoman find barriers to success. Concept business vector illustration, Paper boat, Tsunami Wave, Challenge. Source: Adobe Stock

From December tornadoes to record-breaking heat, our attention seems to be captured by extreme weather. Of all the hazardous weather events, major tsunamis are thankfully among the most infrequent. But when they do occur, they can have a dramatic, catastrophic impact, as we’ve seen in recent images from the South Pacific, where an underwater volcanic eruption triggered a tsunami so powerful its effects could be felt thousands of miles away.

As with violent forces of nature, the effects of sudden change in financial consumer behaviors can be devastating if senior executives are not focused on the right indicators – or not prepared to deal with the outcomes. What today’s leaders need is an early warning system that elevates financial institutions over banking industry tsunamis.

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