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What do credit union board members who are 65 years and older really know and understand about the lending needs of young consumers, their product and service expectations, and their banking technology demands?

While many senior board members bring value to the credit union movement, Bill Kennedy strongly believes that credit unions need, more than ever, young professionals to serve as board members who can help steer credit unions to future growth opportunities. Kennedy’s idea is for senior executives to encourage young credit union professionals they are mentoring to serve as board members at non-competing credit unions.

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Peter Strozniak

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