Search
 

CU Tech Hub

News

New Partnership Aims to Boost CU Services to the Underbanked

CU Strategic Planning will leverage Kasasa’s technology to steer vulnerable consumers toward CDFI-certified CUs.

Map showing the location of the underbanked population. Source: Shutterstock.

Consulting firm CU Strategic Planning and fintech Kasasa have teamed up to expand access to financial products and services at CDFI-certified credit unions, the two organizations announced Tuesday.

The new partnership enables credit union clients of the Tacoma, Wash.-based CU Strategic Planning, which provides business planning services for cooperatives with a focus on community development, to connect un- and underbanked communities to the Austin, Texas-based Kasasa’s financial products and services. These include targeted marketing services and the Kasasa Loan, which the fintech said is the only loan on the market with Take-Backs that allow consumers to pay down their loan principal faster, reducing interest payments with the option to borrow back their funds in case of an emergency.

Complete your profile to continue reading and get FREE access to CUTimes.com, part of your ALM digital membership.

Your access to unlimited CUTimes.com content isn’t changing.
Once you are an ALM digital member, you’ll receive:

  • Critical CUTimes.com information including comprehensive product and service provider listings via the Marketplace Directory, CU Careers, resources from industry leaders, webcasts, and breaking news, analysis and more with our informative Newsletters.
  • Exclusive discounts on ALM and CU Times events.
  • Access to other award-winning ALM websites including Law.com and GlobeSt.com.

Already have an account?

Natasha Chilingerian

Natasha Chilingerian

Natasha Chilingerian has worked in the credit union space for over a decade. She joined CU Times as managing editor in 2015 and was promoted to executive editor in 2019. Before that, she served as a communications specialist for Xceed Financial Credit Union (now Kinecta Federal Credit Union) in Los Angeles from 2013-2015, and as a CU Times freelancer from 2011-2013. She has been a professional writer and editor for more than 17 years, specializing in news and lifestyle journalism as well as marketing copywriting for companies in the finance and technology space.

More from this author

Dig Deeper

 

Recommended Stories

Credit Union Times

Join Credit Union Times

Don’t miss crucial strategic and tactical information necessary to run your institution and better serve your members. Join Credit Union Times now!

  • Free unlimited access to Credit Union Times' trusted and independent team of experts for extensive industry news, conference coverage, people features, statistical analysis, and regulation and technology updates.
  • Exclusive discounts on ALM and Credit Union Times events.
  • Access to other award-winning ALM websites including TreasuryandRisk.com and Law.com.

Already have an account? Sign In Now
Join Credit Union Times

Copyright © 2023 ALM Global, LLC. All Rights Reserved.