Artist's rendering of the new hospital. Artist’s rendering of the new hospital.

One of the credit union industry’s most notable characteristics is its culture of charitable giving, but for many credit unions, the act of giving goes far beyond simply writing checks to charity. There’s the matter of deciding which causes to support, for example. Credit unions also have to choose where, when and how to donate, as well as coordinate the day-to-day mechanics of their community investments.

Those tasks can be challenging for any credit union. The Newport News, Va.-based Langley Federal Credit Union’s recent decision to donate $1 million over five years to help build a new children’s mental health hospital, for example, took considerable research, teamwork and planning, and the credit union’s involvement will likely continue long after it writes the checks. Langley Chief Marketing Officer Fred Hagerman, who is also chairman of the credit union’s Langley for Families Foundation, which is partnering on the donation, shared how the credit union decided to support the mental health cause, described how it evaluates requests for donations and offered some advice for other credit unions that want to make their giving programs more effective.

Complete your profile to continue reading and get FREE access to, part of your ALM digital membership.

Your access to unlimited content isn’t changing.
Once you are an ALM digital member, you’ll receive:

  • Critical information including comprehensive product and service provider listings via the Marketplace Directory, CU Careers, resources from industry leaders, webcasts, and breaking news, analysis and more with our informative Newsletters.
  • Exclusive discounts on ALM and CU Times events.
  • Access to other award-winning ALM websites including and

Already have an account?

Tina Orem


Credit Union Times

Join Credit Union Times

Don’t miss crucial strategic and tactical information necessary to run your institution and better serve your members. Join Credit Union Times now!

  • Free unlimited access to Credit Union Times' trusted and independent team of experts for extensive industry news, conference coverage, people features, statistical analysis, and regulation and technology updates.
  • Exclusive discounts on ALM and Credit Union Times events.
  • Access to other award-winning ALM websites including and

Already have an account? Sign In Now
Join Credit Union Times

Copyright © 2023 ALM Global, LLC. All Rights Reserved.