A third of American consumers are willing to switch banks in order to get their hands on a metal payment card, and almost half said they would like their credit unions or financial institutions more if they offered metal payment cards, according to a new survey commissioned by Somerset, N.J.-based card manufacturing firm CompoSecure.
The survey of 18,000 people in 18 markets around the world found that 45% of U.S. consumers said they felt more positively about their financial institution if it offered metal payment cards, and 33% said they would switch to a financial institution that offered a metal card. Payments consulting firm Edgar, Dunn & Company conducted the survey.
Complete your profile to continue reading and get FREE access to CUTimes.com, part of your ALM digital membership.
Your access to unlimited CUTimes.com content isn’t changing.
Once you are an ALM digital member, you’ll receive:
- Critical CUTimes.com information including comprehensive product and service provider listings via the Marketplace Directory, CU Careers, resources from industry leaders, webcasts, and breaking news, analysis and more with our informative Newsletters.
- Exclusive discounts on ALM and CU Times events.
- Access to other award-winning ALM websites including Law.com and GlobeSt.com.
Already have an account? Sign In
© 2024 ALM Global, LLC, All Rights Reserved. Request academic re-use from www.copyright.com. All other uses, submit a request to [email protected]. For more information visit Asset & Logo Licensing.
