CUs must help with disaster recovery efforts.

One of the key reasons people bank at credit unions is for the human touch. They tend to be smaller than many banks, often tied to a local community or profession, and are not-for-profit. So when their members are afflicted by natural disasters – from wildfires in California to hurricanes on the East Coast – credit unions have the ability to connect on a very human level to offer assistance and help people put their lives back together. The last thing a homeowner needs following a disaster is to get a call from a nervous lender asking if they're still able to make that month's payment.

Continue Reading for Free

Register and gain access to:

  • Breaking credit union news and analysis, on-site and via our newsletters and custom alerts.
  • Weekly Shared Accounts podcast featuring exclusive interviews with industry leaders.
  • Educational webcasts, white papers, and ebooks from industry thought leaders.
  • Critical coverage of the commercial real estate and financial advisory markets on our other ALM sites, GlobeSt.com and ThinkAdvisor.com.
NOT FOR REPRINT

© 2024 ALM Global, LLC, All Rights Reserved. Request academic re-use from www.copyright.com. All other uses, submit a request to [email protected]. For more information visit Asset & Logo Licensing.