Amazon Banking – Is Your CU Ready?
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DATE RECORDED: Thursday, December 6, 2018
TIME: 1:00 pm EST / 10:00 am PST
Produced and Sponsored by:
A recent study found that 65% of Amazon Prime consumers would welcome the opportunity to bank with the company. As the threat from technology stretches into a branchless, virtual reality, what are credit unions to do? There’s much to be learned from Amazon’s innovative approach to product and consumer experience – which credit unions can adopt.
This webcast will provide insight into the various ways Amazon has exceeded consumer experience, customer service, and provided small business lending throughout the years. Attendees will be presented with some of the leading innovations available to credit unions and will learn how to adapt and succeed in the virtual space.
Webcast attendees will also learn how to:
- Respond to potential membership threats from virtual banking
- See the bigger financial picture through the eyes of your members
- Target the lending needs of members’ personal financial conditions
- Effectively market to your members
- Offer a flexible small business lending program
Research Director, Consumer Banking
Mr. DeCastro’s core research coverage includes the complete omni-experience journey for the retail customer, including branch transformation, digital product strategies, and onboarding.
Based on his background covering the consumer banking space, Mr. DeCastro’s research also includes a particular emphasis on how consumer trends and habits are forming the next generation products and services that utilize current and emerging technology.
Director, Industry Marketing
Nisha is a Director of industry marketing at DocuSign. She has worked with a multitude of technology and SaaS companies over her career and deeply understands how technology can be leveraged to improve business processes. Having authored multiple blogs and publications, she is intimately familiar with industry trends and challenges faced by Financial services companies.