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New CUSO thinking differently for the smaller credit unions.

A Texas credit union has launched a new CUSO that it said it hopes will start “a movement within the movement” for credit unions that have less than $100 million in assets.

The CUSO, called CU Evolution, provides strategic planning, lending, leadership and marketing capabilities, according to an announcement on Monday. The CUSO will provide help with board leadership, succession planning, culture development, logo design, branding guides and custom marketing campaigns, as well as strategic consultation and staff education in lending services.

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Tina Orem


Credit Union Times

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