Though the Fed raised funds rates multiple times the past two years, credit unions and banks so far resisted raising deposit rates to match, while consumers wait for some positive action.

Research and analytics firm Raddon's recent study, “Deposits Insights: Still Waiting for Rising Rates,” authored by Randy Sager, senior research analyst, found dissimilar to the borrowing public who anticipate taking action, depositors remain surprisingly unmotivated by the rate environment.

That's just one of the findings from this year's state of the industry study on the depositing and investing habits, expectations, and behaviors of the American consumer public.

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Roy Urrico

Roy W. Urrico specializes in articles about financial technology and services for Credit Union Times, as well as ghostwriting, copywriting, and case studies. Also: writer/editor of a semi-annual newsletter for Association for Financial Technology since 1997 and history projects funded by the U.S Interior Department, National Park Service and Warren County (N.Y.).