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Business mobile has failed. We can try to sugarcoat the message, but reality is reality: It is less than perfect. To begin with, financial institutions have failed to deliver stand-alone, purpose-built apps for businesses. There are few business mobile stand-alone apps in the App Store and Google Play. Approximately 400 institutions have launched a business-specific mobile app. That compares to more than 6,000 consumer mobile banking apps. When offered the option by a credit union or bank, only 10% of active business end-users are choosing to access their accounts via a mobile device. This again is far short of the consumer numbers, where 40% of usage takes place via mobile devices.

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