What are the most attractive phishing lures? Security, packagedelivery, password expiration/change and company-relatednotifications, according to simulated test findings from Tampa Bay,Fla. cybersecurity firm KnowBe4.

KnowBe4 tracked examined tens of thousands of email subjectlines from simulated phishing tests to uncover just what makes a userwant to click over the third quarter of 2017. A number offinancial institutions were among those tested.

The top 10 list represents a mix of personal and companynotifications, showed email continues to be an effective way tophish users:

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Roy Urrico

Roy W. Urrico specializes in articles about financial technology and services for Credit Union Times, as well as ghostwriting, copywriting, and case studies. Also: writer/editor of a semi-annual newsletter for Association for Financial Technology since 1997 and history projects funded by the U.S Interior Department, National Park Service and Warren County (N.Y.).