Financial professionals and advisors continue to adopt technology to grow their firms, accordingto a report released Tuesday by Fidelity. The report found that notonly are more advisors adopting technology, those who doare outperforming their peers.
The survey follows up on a 2014 survey Fidelity undertook to seehow financial professionals across channels were utilizingtechnology in their firms. It identified a subset of firms thatwere using twice as much technology as their cohorts andwere getting better business results.
Back then, about 30% of advisors fit into this “eAdvisor”subset. The 2016 eAdvisor Study found that percentage has increasedto 40%, according to Tricia Haskins, vice president of practicemanagement and consulting for Fidelity Clearing & CustodySolutions.
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