Laura Woods, VP of marketing & community presence at 1st Financial FCU speaking at Disruption '17 by CU Water Cooler.

“Credit unions are perfectly positioned for doing the hard things,” said Laura Woods, vice president of marketing and community presence for 1st Financial Federal Credit Union, based in St. Louis. Woods was one of the featured speakers on the first day of Disruption ’17 by CU Water Cooler.

The credit union conference, hosted this year in downtown Madison, Wis., has drawn nearly 200 credit union and cooperative professionals from around the country for what many consider a more edgy credit union conference experience and hosted by Matt Davis, founder at gameFI, Inc. and Tim McAlpine, president and creative director of Currency Marketing.

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