If Hip Pocket CEO Mark Zmarzly’s Kickstarter campaign for Hip Money goes well, swiping right will become synonymous with saving money and paying down debt, not finding a date.

The personal finance management app addresses the reality that people want to make better financial decisions and build strong financial futures while still living and enjoying the present. With a simple nudge, the app makes savings seem both easy and possible rather than a chore or sacrifice. Zmarzly said initial estimates show that the average Hip Money user will see $132 in interest savings per year.

hip money kickstarter Here is how it works.

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