ConneXfactorConnex Credit Unionrecently launched the a popular financial fitness contest thatencourages members to improve their financial wellbeing by reducingdebt, increasing savings and boosting their credit scores.

Four participants were selected to compete in the five-monthcontest, which began in April and offers a grand prize of $5,000, afirst prize of $1,000 and a second price of $500, the credit unionsaid.

“ConneXfactor is an example of our customer advocacy program andcommitment to helping our members get to a better financial place,”said Louise Nestor, director of marketing for the $412 millioninstitution based in North Haven, Conn.

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