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Hyland Questions Charity's Role in Credit Union Strategy: Onsite Coverage

NEW ORLEANS CO-OP Financial Services THINK 14 conference attendees told to consider how well their charity supports their mission.

By David Morrison | Updated on May 20, 2014
Clark Sweat, an executive with Children's Miracle Networks Hospitals, reported that credit union efforts to help sick children draw strong support in public surveys.

NEW ORLEANS — Credit unions should consider how well their support for charitable causes fits with their overall missions, attendees were told at a session at the CO-OP Financial Services’ THINK 14 conference.

Gigi Hyland, executive director of the National Credit Union Foundation and former NCUA board member, kicked off the discussion by urging the executives attending a Monday session at the New Orleans conference to use their philanthropic efforts to build awareness about their existence in their communities..

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