One Nevada Credit Union has managed to garner attention in a city not known for its subtle marketing climate by pushing the envelope and the pork.
The digital billboards displaying sliced bacon are part of the BACON (Bad A$$ Checking from One Nevada) campaign, launched earlier this month by the $750 million, 75,500-member One Nevada.
The single slice of bacon appears on digital billboards and promotes products such as the credit union's Ca$h Perks, KeepTrack and free text alerts.
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