Cooke Named Publisher of Credit Union Times
Summit Business Media announced last week that Credit Union Times Editor-in-Chief Sarah Snell Cooke has been promoted to publisher/editor-in-chief.
In addition, David Janoff, formerly East Coast sales director, has been promoted to national sales director.
“I’m very pleased to take on my new responsibilities, managing the business side of Credit Union Times as well as editorial,” Cooke said. “CUTimes.com is an online leader for breaking credit union news complemented with deeper analysis in the print and online magazines, providing our readers and advertisers with the information they need to continually improve their businesses.”
Cooke will focus on shaping and executing digital growth and product extension strategies. She is responsible for overall financial performance, setting strategic direction and ensuring the franchise remains the leading source of information and insight for credit union executives.
Cooke has been with CU Times since Sept. 1, 2000, rising up the ranks from Washington reporter to editor-in-chief and now publisher/editor-in-chief. Prior to that, she also wrote for Credit Union Regulatory Insider. She has a bachelor’s degree in political science with a minor in journalism and is pursuing an MBA.
In this new role, Janoff is responsible for managing the sales team and driving revenue to achieve our financial goals. In addition, Janoff will work closely with Cooke and her team to develop and execute sustainable revenue opportunities and help shape and execute a digital growth strategy.
Prior to joining Credit Union Times in April as sales manager for the Northeast, Janoff spent 18 years at Pennwell as senior vice president of publishing and president of research, running its largest profit center, and most recently was vice president of sales at FierceMarkets, managing a team of 35 sales people. Janoff brings a tremendous amount of experience to the position and a track record of success, Summit said in a statement.
Credit Union Times and CUTimes.com are the leading source of news for the credit union industry, the company added. To enhance its online news and information, the company has launched a number of new products in recent years, including microsites such as the Trailblazers 40 Below and Women to Watch recognition programs, Web seminars, and e-newsletters, such as The CUTting Edge and CUTting Red Tape.
“These products and others provide opportunities for readers to get the information they need and for advertisers to reach the audience that needs their products,” Cooke said. “We look forward to continuing to deliver the best-quality products to the credit union community.”