CommunityAmerica Credit Union Renews Naming Rights for Minor League Stadium
The $1.9 billion CommunityAmerica Credit Union has agreed to renew a long-term contract to the naming rights for the home ballpark of the minor league baseball team, the Kansas City T-Bones.
Terms of the deal were not disclosed Tuesday.
The 6,270-seat stadium has been known as CommunityAmerica Ballpark ever since the T-Bones moved to Kansas City, Kan., from Duluth, Minn., 10 years ago.
“More than just a naming rights sponsorship, CommunityAmerica Ballpark clearly demonstrates our commitment to providing our community with affordable, family-friendly entertainment,” said Lisa Ginter, CommunityAmerica CU chief operating officer.
“We believe this sponsorship brings more awareness to Kansas Citians that they can — and should— be members of our credit union to benefit from our sincere approach to helping them succeed financially,” Ginter said. “For that reason and more, we consider this a home run for both organizations.”
The credit union said that over the past 10 years, it’s estimated that more than 3 million fans have attended baseball games at CommunityAmerica Ballpark, which is also a venue for professional soccer matches, concerts and other events.
The Kansas City T-Bones baseball team has the second-highest attendance record among the13 teams in the American Association of Independent Professional Baseball League, the credit union said.
“In practice, we could not have invented a better, stronger partner,” said T-Bones President Adam Ehlert. “CommunityAmerica Credit Union is very well aligned with our values and focus, and most significantly, our fans really appreciate that.”
Based in Kansas City, Mo., CommunityAmerica CU has more than 167,000 members nationwide.