Gesa’s softball team is a community league team that plays against other companies, which helps with business development.

As the battle for talent wages on, credit unions have to be creative in their recruitment and retaining efforts.

At Richland, Wash.-based Gesa Credit Union, a focus on helping employees improve their health has helped reinforce a sense of fun and camaraderie among staffers. From healthy cooking tips, a daily walking club, a “biggest loser” contest and a newly instituted softball team to encouraging an hour of play with hula hoops and jump ropes, the wellness program has offered something for everyone when it comes to personal health.

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