BALTIMORE — Call what is occurring now “the digitaltransformation of financial services,” said Geoff Knapp, a presenter at NACHA's PAYMENTS 2012 conference and a vice president at Fiserv.

His point: mobile is about much more than a new channel. Inmany, profound ways it is remaking the consumer's relationship withhis/her financial institution.

“Clients today are by and large choosing to interact with theirfinancial institution via online and mobile,” Ginger Schmeltzer, asenior vice president at Georgia-based SunTrust Bank, added atMonday's session. “Traditional branch and ATM usage are declining.We are seeing a substantial shift in how clients interact withus.”

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