ST. PETERSBURG, Fla. — Kristen Christian, the woman considered most responsible for Bank Transfer Day, last year’s social media effort to convince Americans to close their accounts at large banks and open accounts at credit unions and community banks, has become a lobbyist for raising the congressional cap on member business lending.

Speaking Thursday to credit union payment executives attending the Card Services for Credit Unions annual conference, the Los Angeles art dealer said she has been lobbying her fellow social media activists to support the effort to raise the member business lending cap

She put the effort in the context of what she called an effort between credit unions and the millennial generation to renew the economy through expanded small business opportunities.