Somewhat counter intuitively, credit union card industry expertssay that two conflicting trends in the economy make 2012 a goodyear for a credit union which had foregone issuing credit cards inthe past to get back into the business.

First, the economy is improving, bringing higher employment andtapping into pent-up consumer demand for goods, services andcredit. Second, enough consumers have seen their credit lines shutdown and credit cards withdrawn that they need a source of consumercredit they can rely upon and trust.

These two trends, an improving economy and consumers seeking abetter, more reliable, source of credit gives credit union a strongopportunity for their card programs, according card expertssaid.

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