More Entrepreneurs Prompts CU’s Business Services Launch
Heritage Community Credit Union said it is seeing more people strike out on their own to start new businesses.
For this reason, the $200 million credit union in Sacramento, Calif., has launched a suite of business products and services to include checking accounts, credit and debit cards, merchant services, business tax payments and money market accounts.
“Due to the current economy, people who formerly worked for other companies have gone into business for themselves,” said Celeste Martinez, HCCU CEO. “This new generation of entrepreneurs may be underserved by traditional large financial institutions. Heritage Community Credit Union wants to assist this growing portion of the market.”
To encourage businesses to join the credit union and use their business services, HCCU is running a “We Mean Business!” promotion through the end of 2011. The promotion offers a $100 bonus to new business checking account owners who also apply for an HCCU Visa business credit card.