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As many continue to question the value of social media–whether tweets, friends and video posts on YouTube can actually help credit unions grow–Filene Research Institute has taken a closer look at the topic in a new report, “The State of Social Media in Credit Unions: Opportunities and Challenges.”

The report, conducted for Filene by Crescendo Consulting Group, LLC, looks at social media usage among credit unions, highlights characteristics of credit unions currently using social media, and describes practices that drive success.

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