Despite the average interest rates on certificates of deposit being higher than those on money market accounts since June 2009, some consumers may still favor quick access to cash.

According to research firm Market Rates Insight, from June 2009 to August 2010, CD balances decreased by $542 billion while MMA balances increased by $584 million. Consumers shifted $5 billion of total CD balances to MMAs during the period tracked. This, despite the fact that the relative return on CDs over MMAs increased from two fold to four times.

"Clearly, the decision to shift substantial amounts of money to liquid accounts was not based on financial consideration, but rather had more to do with the human tendency to have unrestricted and immediate access to money in times of economic uncertainty," said Dan Geller, executive vice president at MRI.

Continue Reading for Free

Register and gain access to:

  • Breaking credit union news and analysis, on-site and via our newsletters and custom alerts
  • Weekly Shared Accounts podcast featuring exclusive interviews with industry leaders
  • Educational webcasts, white papers, and ebooks from industry thought leaders
  • Critical coverage of the commercial real estate and financial advisory markets on our other ALM sites, GlobeSt.com and ThinkAdvisor.com
NOT FOR REPRINT

© 2024 ALM Global, LLC, All Rights Reserved. Request academic re-use from www.copyright.com. All other uses, submit a request to [email protected]. For more information visit Asset & Logo Licensing.