An economic downturn, lower pay increases, and the perception of fewer opportunities. All that didn't dampen Elevations Credit Union Vice President of People Annette Matthies' outlook that each challenge presented another opportunity to do more to help staffers and ultimately the organization shine.

"I am truly blessed, because I wake up excited to come to work every day, inspired by the creativity, passion and commitment of great colleagues," said Matthies. "To help leaders be all they can be and people live up to their full potential has become my life's work and I'm enjoying every second of it."

She joined the Boulder, Colo.-based credit union in 2003 and currently provides leadership and direction for all human resources initiatives, including organizational development, compensation, benefits, training and employee relations.

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