President Barack Obama's 2008 Campaign Manager David Plouffe has been tapped to keynote the 2010 CUNA Marketing and Business Development Council Conference, March 21-24 in Washington.
Plouffe's 'Effective Use of Social Media' session will cover topics ranging from his approach to overall strategy development, tactical implementation and harnessing of technology to help connect and engage people to act, to sticking to a game plan in the face of crisis and skepticism.
President Obama called Plouffe "the unsung hero who built the best political campaign in the history of the United States."
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