iPay Technologies and Geezeo are now jointly marketing their white-label online bill pay and personal financial management and social networking solutions for community financial institutions, the companies said.

Geezeo's customizable PFM interface includes single sign-on capabilities for access through online banking platforms and integrates seamlessly with iPay Technologies' bill pay software now in use at more than 3,600 credit unions and banks, the companies said at the BAI Retail Delivery Conference & Expo in Boston.

"This adds to the value of the institution in the financial life of individual consumers, boosts retention and leads to future opportunities for cross-selling and offering additional services," said Shawn Ward, co-founder of Hartford, Conn.-based Geezeo, which recently began offering its PFM as an online banking add-on after building a base of more than 100,000 users as a stand-alone offering on the Web.