Addison Avenue Federal Credit Union has found a way to meet its growing online community face-to-face.
Tha Palo Alto, California-based credit union recently hosted a TweetUp at a local Phiz Coffee to discuss topics ranging from the economy to the credit union's bank intervention campaign.
According to AAFCU eCommerce Senior Vice President Stu Fisher, the event attracted members who follow the credit union on Twitter for news and updates as well as locals passing by.
A believer in the value of participating in the community, the $2.2 billion credit union tweets, blogs and reaches out through its online community groups while still building a physical presence in the local areas it serves. Fisher says the TweetUp is just another example of how Addison Avenue is willing to do whatever it takes to keep in touch with members.
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