In a bid to be more inclusive Pittsburgh Teachers Credit Union became Riverset Credit Union. For Fort Belvoir Federal Credit Union, simply dropping a word would help it become Belvoir Federal Credit Union San Antonio City Employees Federal Credit Union looks to a future as Generations Credit Union. Orange County Teachers Federal Credit Union turned to its roots and became Schools First Federal Credit Union. Telephone Workers Credit Union opted to celebrate its community and became Liberty Bay CU. Jefferson County Teachers Credit Union blended “education” and “community” to become eCO Credit Union. Farm Bureau Credit Union took a creative play on its roots to become Interra Credit Union. The New York State Credit Union League became the Credit Union Association of N.Y. to help clear up any perceived public confusion.

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Peter Westerman

 

Credit Union Times

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