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BRISBANE, Calif. — Highly tenured CEOs, the increasing size and complexity of credit unions and generational gaps are contributing to an unpleasant new industry trend: CEO sticker shock.

Credit union boards replacing retiring baby boomer CEOs, especially those who haven’t shopped for top execs in years, are doing double takes when they look at today’s executive compensation packages, said Susan Mitchell, CEO of O’Rourke, Mitchell and Associates.

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