X

Thank you for sharing!

Your article was successfully shared with the contacts you provided.

Are mobile financial services finally here? Your credit union is providing mobile financial services now, and you may not even know it. Studies show that up to two-thirds of all calls to member contact centers in 2007 are coming from mobile phones, and this will grow to over 85% by 2010. Mobile phone initiated calls to credit unions have grown in a one-to-one ratio with the growth of cell phone penetration–which is expected to reach over 100% in the U.S. by 2013.

The credit unions that can recognize this and tailor their offerings to enhance the mobile financial experience with their own contact center operations can improve the member experience and reduce their attended member service representative costs by taking advantage of the additional communications features of mobile phones.

Credit Union Times

Join Credit Union Times

Don’t miss crucial strategic and tactical information necessary to run your institution and better serve your members. Join Credit Union Times now!

  • Free unlimited access to Credit Union Times' trusted and independent team of experts for extensive industry news, conference coverage, people features, statistical analysis, and regulation and technology updates.
  • Exclusive discounts on ALM and Credit Union Times events.
  • Access to other award-winning ALM websites including TreasuryandRisk.com and Law.com.

Already have an account? Sign In Now
Join Credit Union Times

Copyright © 2019 ALM Media Properties, LLC. All Rights Reserved.