COLLINSVILLE, Ill. — Scott Credit Union has got area residents humming a new tune about what to expect from a financial institution.

The new series of television commercials features catchy music and a lovable loser character in several scenarios spending money. The problem is that his money has disappeared to his high-rate or high-fee bank accounts. The message is simple–ask viewers if their money is disappearing to their high-rate bank account, then it might be time to make the switch to Scott CU.

“We aimed at doing something different with this series of commercials than what banks and other financial institutions have done,” said Scott Credit Union Vice President of Marketing Adam Koishor. “Our main character is featured in several situations where he is spending money. The humor of it is that he doesn’t have any money. It has disappeared to a high-rate or fee bank account.”

Complete your profile to continue reading and get FREE access to, part of your ALM digital membership.

Your access to unlimited content isn’t changing.
Once you are an ALM digital member, you’ll receive:

  • Critical information including comprehensive product and service provider listings via the Marketplace Directory, CU Careers, resources from industry leaders, webcasts, and breaking news, analysis and more with our informative Newsletters.
  • Exclusive discounts on ALM and CU Times events.
  • Access to other award-winning ALM websites including and

Already have an account?


Credit Union Times

Join Credit Union Times

Don’t miss crucial strategic and tactical information necessary to run your institution and better serve your members. Join Credit Union Times now!

  • Free unlimited access to Credit Union Times' trusted and independent team of experts for extensive industry news, conference coverage, people features, statistical analysis, and regulation and technology updates.
  • Exclusive discounts on ALM and Credit Union Times events.
  • Access to other award-winning ALM websites including and

Already have an account? Sign In Now
Join Credit Union Times

Copyright © 2022 ALM Global, LLC. All Rights Reserved.