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Service to members is the hallmark of credit unions. Credit unions have a tremendous opportunity to serve the fastest growing minority demographic in the United States–Latinos. However, credit unions attempting to serve this demographic may not be familiar with some of the considerations to help offer such service.

NCUA has issued guidance in this area, including key operational issues, such as customer identification program requirements; supervisory contacts by NCUA upon receipt of a complaint; wire and other electronic services to nonmembers within a credit union’s field of membership; and NCUSIF deposit insurance.

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