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Sandwiched By Work and Caring For Elderly, Baby Boomers Seek Relief

PASADENA, Calif. -- Dubbed the sandwich generation for their position between working full time, raising children and taking care of an elderly parent or relative, credit unions are discovering this growing baby boomer segment has unique financial needs.

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PASADENA, Calif. — Dubbed the sandwich generation for their position between working full time, raising children and taking care of an elderly parent or relative, credit unions are discovering this growing baby boomer segment has unique financial needs.

Many adults wouldn’t think twice about doing all they can financially to pay for in-home care, prescriptions and other expenses for loved ones who made sacrifices for them when they were children. But for some, the financial strain can present hard choices. Nearly 80 million American baby boomers are working, raising a family and taking care of an elderly relative, according to data compiled by U.S. News & World Report.

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