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Small CU Seeks Its Fortune in Cards by Forming New CUSO

ELKHART, Ind. -- The newest card issuing CUSO did not begin in a billion-dollar credit union or league but in the state-chartered $265 million Inova Federal Credit Union, headquartered in Elkhart, Ind.

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ELKHART, Ind. — The newest card issuing CUSO did not begin in a billion-dollar credit union or league but in the state-chartered $265 million Inova Federal Credit Union, headquartered in Elkhart, Ind.

The CUSO, Innovative Card Services, has two participating credit unions so far and offers or will offer the full suite of Visa’s prepaid card products including payroll cards, gift cards, Visa Buxx cards, reloadable debit cards and travel money cards, according to Rebecca Kochvar, the CUSO’s managing director and chief marketer.

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