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SAN FRANCISCO — The National Automobile Dealers Association is the largest gathering of auto dealers in the country and CUDL, which administers the nation’s largest point-of-sale and indirect auto lending network for credit unions, was there for the fifth year in a row.

The convention ran from Feb. 9-12 at the Moscone Center here and attracted over 25,000 attendees and approximately one-third of all U.S. dealerships. The CUDL strategy is to “create a united presence at the convention to increase dealers’ awareness of the market place power credit unions possess,” said CUDL President/CEO Tony Boutelle. Representatives from 27 credit unions joined with CUDL at last year’s NADA convention and the CUDL booth drew over 2,500 visitors.

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