TEXAS CITY, Texas — The Texas Credit Union League has named AMOCO Federal Credit Union Marketing Director Tina Linquist, the Texas Credit Union Marketer of the Year for 2007.
Like many past Marketers of the Year, Linquist did not begin her credit union career in a marketing department. A former teller, Linquist worked in both the membership department and the loan department, before joining the marketing team at AMOCO FCU.
"Tina understands that successful marketing is not about headlines or images, but rather about making a connection and forming a relationship with the member that is founded on integrity, honesty, and empathy…All of which she epitomizes," said AMOCO FCU CEO Shawn Bailey. "She believes in what she is doing and is committed to making a difference in the lives of our members."
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Linquist is a graduate of University of Houston–Clear Lake, is a member of the American Marketing Association, Houston Chapter, and the Texas Credit Union Marketing Council, in which she serves as an executive committee member.
Through her work, the credit union has won numerous industry awards. In 2007 she received a first place CUES Golden Mirror Award in the Point-of-Sale category and in 2006 Linquist and her marketing team, took home seven Lone Star Awards in addition to The People's Choice Award and the Best of Show Award.
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