EVANSVILLE, Ind. — A group of Evansville area credit unions are getting an early start on planning for International Credit Union Day Oct. 18 with a co-op ad campaign and a media blitz highlighting a $50,000 fundraiser to build a home for Habitat for Humanity.
Construction of the home in a former mobile home park, devastated by a killer November 2005 tornado, remains the cornerstone of the campaign which got its first mention last April at a press briefing in which the eight CUs unveiled plans for the fundraiser.
The ICU timetable, spelled out by the CUs operating under the banner of the Southwest Chapter, calls for an official groundbreaking for the home on Oct. 18 accompanied by proposed radio ads "teaching listeners the value of credit union membership and the difference between CUs and banks."
Complete your profile to continue reading and get FREE access to CUTimes.com, part of your ALM digital membership.
Your access to unlimited CUTimes.com content isn’t changing.
Once you are an ALM digital member, you’ll receive:
- Critical CUTimes.com information including comprehensive product and service provider listings via the Marketplace Directory, CU Careers, resources from industry leaders, webcasts, and breaking news, analysis and more with our informative Newsletters.
- Exclusive discounts on ALM and CU Times events.
- Access to other award-winning ALM websites including Law.com and GlobeSt.com.
Already have an account? Sign In
© 2024 ALM Global, LLC, All Rights Reserved. Request academic re-use from www.copyright.com. All other uses, submit a request to [email protected]. For more information visit Asset & Logo Licensing.
