"I would encourage credit unions to think outside the box. Sometimes we get stuck inside paradigms on how to do business."

–Ryan Pollick, vice president of lending and marketing at $240 million Utah Power Credit Union, which, along with $159 million Meridian Trust Federal Credit Union, launched PowerTrust, a shared service center CUSO, in May 2006.

"Our goal is not just to build a car that will get 50 miles to the gallon. It is going to be to build a car that as it drives through the neighborhood…cleans there air…How do we in our jobs make sure that we're adapting quickly enough, that we're setting up these new paradigms to please our customers."

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