SALT LAKE CITY — Borrowing a leaf from its Michigan counterpart, the Utah League of Credit Unions has launched a “member information” Web site to help discourage the planned conversion of the $177 million Beehive Credit Union to a mutual bank.
The Web site, titled “Membership Counts.Com,” is patterned after a similar vehicle used by the Michigan Credit Union League during its successful 2006 rebuff of DFCU Financial's planned MSB switch.
The Utah League's “membership counts” Web site, which cites rate, service and ownership benefits, has been up for about three weeks and will eventually be linked to the Utah League's main Web site, said a spokesman.
The Michigan League said its anti-conversion Web site, called “memberinform” was taken down as a link to that league's Web site last year once the DFCU Financial bid was turned back. However, the Web site remains accessible.
Meanwhile, a spokesman for Beehive said its plans for membership action on its planned conversion remain on track following the March 3 announcement of its intent. The Salt Lake CU has not paid its Utah League dues due Feb. 1 and was not represented at the league's annual meeting held late last month in Salt Lake City.
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