Search
 

Motorcycle Aficionados, Branch Expansion Help Grow Bay Gulf CU's Membership

In late 2004, Bay Gulf Credit Union stumbled on a market that has helped the financial institution connect with a tight-knit, fiercely loyal group: motorcycle riders.

By Michelle A. Samaad | Updated on March 27, 2007

TAMPA, Fla. — In late 2004, Bay Gulf Credit Union stumbled on a market that has helped the financial institution connect with a tight-knit, fiercely loyal group: motorcycle riders.

The $211 million credit union, along with the Tampa Chapter of Credit Unions, started the Credit Union Cruise for Kids, which raises funds to benefit All Children’s Hospital in St. Petersburg, Fla. Since the fundraiser’s launch in 2004, $73,000 has been given to the hospital and other organizations that help children. The money is still being counted from the recent Cruise for Kids event, which took place March 18.

Complete your profile to continue reading and get FREE access to CUTimes.com, part of your ALM digital membership.

Your access to unlimited CUTimes.com content isn’t changing.
Once you are an ALM digital member, you’ll receive:

  • Critical CUTimes.com information including comprehensive product and service provider listings via the Marketplace Directory, CU Careers, resources from industry leaders, webcasts, and breaking news, analysis and more with our informative Newsletters.
  • Exclusive discounts on ALM and CU Times events.
  • Access to other award-winning ALM websites including Law.com and GlobeSt.com.

Already have an account?

 

Recommended Stories

Credit Union Times

Join Credit Union Times

Don’t miss crucial strategic and tactical information necessary to run your institution and better serve your members. Join Credit Union Times now!

  • Free unlimited access to Credit Union Times' trusted and independent team of experts for extensive industry news, conference coverage, people features, statistical analysis, and regulation and technology updates.
  • Exclusive discounts on ALM and Credit Union Times events.
  • Access to other award-winning ALM websites including TreasuryandRisk.com and Law.com.

Already have an account? Sign In Now
Join Credit Union Times

Copyright © 2022 ALM Global, LLC. All Rights Reserved.