WASHINGTON — As part of its card security effort, Visa is targeting an unfamiliar concept: "common sense."
The card brand is launching a new effort to help small businesses around the country upgrade and improve their card security practices, according to an announcement at the card brand's conference, and a major part of that effort will include trying to convince more small business owners not to rely on common sense when dealing with card security issues.
According to a new survey conducted by Javelin Strategy & Research, more than 52% of small businesses either store customer credit card numbers, store customer Social Security numbers, store customer bank account or checking account numbers.
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