LAKEWOOD, N.J. – With bankers on the attack about CU taxation marketing/public relations firm CUVA has unveiled a new proactive tool to fight back – a little song called "Hypocrisy."

Set to the theme of "Rudolph the Red Nosed Reindeer," the song presents bankers as "greedy gray suits with an axe to grind" and that "In all of the bankers quarrels they left out a simple fact – CUs are not-for-profit unlike banks who are just that." It then challenges bankers to convert to credit unions and ends with "Saying we're just like banks is complete hypocrisy!"

"This song offers a humorous look at the situation, with a serious lesson that really hits home," said CUVA President Laura Enock, who wrote the lyrics.

Complete your profile to continue reading and get FREE access to CUTimes.com, part of your ALM digital membership.

  • Critical CUTimes.com information including comprehensive product and service provider listings via the Marketplace Directory, CU Careers, resources from industry leaders, webcasts, and breaking news, analysis and more with our informative Newsletters.
  • Exclusive discounts on ALM and CU Times events.
  • Access to other award-winning ALM websites including Law.com and GlobeSt.com.
NOT FOR REPRINT

© 2024 ALM Global, LLC, All Rights Reserved. Request academic re-use from www.copyright.com. All other uses, submit a request to [email protected]. For more information visit Asset & Logo Licensing.