PORTLAND Or. – Ron Turochy, a former executive with MBNA America and a card portfolio veteran has joined Asset Exchange, a leading independent broker of credit union's card portfolios. Toruchy has joined the firm as a vice president. Turochy brings over 15 years of credit card partnership experience to AssetExchange, with over eight years specializing in helping financial institutions sell their credit card portfolios and form strategic marketing partnerships. In his role at AssetExchange, he will assist credit card issuers with portfolio sales and the formation of co-branded credit card partnerships. "I am excited to join the AssetExchange team for a number of reasons," said Turochy. I admire their consultative and objective approach to portfolio sales, and appreciate the degree of integrity they bring to the process." "We are pleased to welcome Ron to our team," said AssetExchange CEO, William C. Koo. "He brings tremendous insight and experience and in handling portfolio sales and his informative approach to client interactions is very much in line with ours."