MOUNDS VIEW, Minn. -Liberty Enterprises has launched its Strategic Advisor, a full-service, Web-based business intelligence solution. By conveniently accessing the Internet, all business areas of a credit union can collect and integrate diverse sources of account holder and demographic information. The new data intelligence tool provides a credit union with a complete and accurate picture of its financial relationship with a member. Liberty's Vice President of Marketing Operations Annette Stephens said Strategic Advisor combines the convenience of Web access and a service bureau with expert consulting services that have made Liberty Marketing Services a leader in the marketplace. "Liberty's Strategic Advisor provides full-service business intelligence solutions, from strategic management solutions to, profitability, performance and market analysis," Stephens said. "The new product also offers target market and penetration solutions, that maximize membership growth, retention and the Credit Union ROI." Dale Van Cleave, Senior Vice President of Marketing for Postal Credit Union, North St. Paul, Minn., said Strategic Advisor will make a "measurable impact" in his credit union's overall strategic operations. Liberty will host a free Strategic Advisor Webinar on Wednesday, June 9 at 10:30 a.m. Central. Credit unions may register for the session by calling 800-607-2435, ext. 7446.

Complete your profile to continue reading and get FREE access to CUTimes.com, part of your ALM digital membership.

  • Critical CUTimes.com information including comprehensive product and service provider listings via the Marketplace Directory, CU Careers, resources from industry leaders, webcasts, and breaking news, analysis and more with our informative Newsletters.
  • Exclusive discounts on ALM and CU Times events.
  • Access to other award-winning ALM websites including Law.com and GlobeSt.com.
NOT FOR REPRINT

© 2024 ALM Global, LLC, All Rights Reserved. Request academic re-use from www.copyright.com. All other uses, submit a request to [email protected]. For more information visit Asset & Logo Licensing.