SALT LAKE CITY – DocuMatix LLC and Beyond Marketing LLC haveannounced a partnership to provide e-mail marketing initiatives tocredit unions. Kansas City-based Beyond Marketing, the onlymarketing CUSO in the industry, specializes in e-marketingstrategies, campaign creations and implementation and analysis, thecompanies said. Salt Lake City-based DocuMatix, meanwhile, providestools for permission-based e-mail marketing, surveys and Web forms.“With the high cost of traditional advertising mediums such asdirect mail, radio and television, marketers are being forced tofocus more on e-marketing. It is the sales and communicationchannel preferred by millions and it provides instantaneousdelivery and feedback,” said Lisa Renner, CEO of Beyond Marketing.“We look to increase the overall value to customers by exploitingthe synergies found in our two companies,” added Paul Jaramillo,chief operations officer at DocuMatix.