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<p>SARASOTA, Fla. – Christopher Halfman has been named Chief Operating Officer of Member Advantage Service Corp., a provider of auto loans and lease products to credit unions through the company’s Payment [email protected] and Advantage [email protected] programs. Halfman’s appointment was effective April 1. Halfman joined Member Advantage in January 1994 as manager of the company’s Tampa Bay, Fla. operations. Tony Piano will continue as chairman and CEO of Member Advantage Service Corp.</p>

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